A. Continuous Assurance: Orchestrating Risk Management and the Customer Experience
Date & Time
Tuesday, September 17, 2019, 11:15 AM - 12:00 PM
Ken Palla - Palla Consulting
Kedar Samant - Simility
Arthi Rajan Makhija - PayPal
We live in a mobile-first economy in which consumers are continuously connected through many devices, enabling them to transact anytime and anywhere. However, this increase in convenience and accessibility has also created the perfect environment for fraud. Relying solely on decisions made at specific points in time, such as when a customer opens an account, logs in, or makes a payment, rather than on a holistic view, leaves organizations vulnerable to threats. As data, customer behavior, and fraud evolve, organizations need to continuously assess a customer’s authenticity across different touch points in order to ensure that the customer is in good standing, and to use that understanding of customer behavior to help orchestrate authentication actions.